Press Release


Nikon introduces the new Nikon Z mount system and two full-frame mirrorless cameras

 •  August 23

Nikon Canada announced the release of the full-frame Nikon FX system. The new Nikon Z mount system includes two mirrorless cameras as well as...

Read more

Canon’s PowerShot SX740 HS Digital Camera

 •  July 31

Canon has introduced the new PowerShot SX740 HS digital camera boasting a 40x optical zoom, a 20.3-megapixel CMOS imaging sensor and 4K video...

Read more

Nikon announces development of new full-frame mirrorless camera and NIKKOR lenses

 •  July 25

Nikon Canada Inc. announced the development of a next-generation full-frame (Nikon FX-format) mirrorless camera and NIKKOR lenses featuring a new...

Read more

FUJIFILM’s New Travel-Friendly XF10

 •  July 19

The latest addition to the X Series lineup, the Fujifilm XF10 is a premium compact digital camera with a Fujinon 18.5 mm f/2.8 fixed lens.

Read more

Nikon’s New Superzoom COOLPIX P1000

 •  July 10

Nikon Canada Inc. announced the COOLPIX P1000, with a 125x optical zoom. The P1000 is the ideal companion camera for birding, sports, wildlife and...

Read more

Sony Introduces the 400-mm F/2.8 G Master Prime Lens

 •  June 28

Sony has announced the FE 400mm F2.8 GM OSS large aperture super-telephoto prime lens, the first of its kind to join the E-mount lineup. It provides...

Read more

Nikon’s New AF-S NIKKOR 500 mm f/5.6E PF ED VR

 •  June 14

Nikon Canada Inc. has announced the development of the AF-S NIKKOR 500 mm f/5.6E PF ED VR, an FX-format fixed focal length super-telephoto lens,...

Read more

Sony’s New RX100 VI and VCT-SGR1 Shooting Grip

 •  June 5

Sony’s New RX100 VI combines a versatile 24-200 mm large aperture, high-magnification zoom lens with the world’s fastest AF speed, and the new...

Read more

Fujifilm’s New X-T100

 •  May 24

The new X-T100 offers a host of features including a high magnification electronic viewfinder, horizontal tilting rear LCD screen, built-in Bluetooth...

Read more

New Olympus PEN E-PL9

 •  April 5

The PEN E-PL9 is the newest model in the award-winning PEN lineup and combines Olympus’ latest touchscreen controls with an array of...

Read more