Press release by Panasonic Canada
Panasonic has announced a new telephoto lens for its LUMIX G range of Micro Four Thirds System cameras – The LEICA DG VARIO-ELMAR 100-400mm lens. Small, light and highly durable, this latest addition to Panasonic’s range of interchangeable lenses is perfectly suited for photographing birds and other wildlife in all types of environments.
The new Telephoto-Zoom lens is constructed of 20 elements in 13 groups and incorporates a number of aspherical and extra low dispersion elements to ensure best quality and avoid flaring. This advanced construction has once again earned LUMIX the LEICA Logo – a recognized industry standard for high quality. The LEICA DG VARIO-ELMAR 100-400mm lens will be available at Panasonic.com and at select Canadian photo retailers starting in March with a manufacturer’s suggested price of $2,499.99.
Outstanding image quality and Telephoto-Zoom performance
Elegantly designed with a metallic black finish, the new LEICA DG VARIO-ELMAR 100-400mm lens from Panasonic provides superb image rendering across the entire zoom range. The lens’ 200-800mm focal length (35mm equivalent) and 0.5x Magnification capability provide highly detailed shots from distance, as well as stunning close up capability– ideal for subject matter regardless of shape and size.
In order to capture steady, vibration free images across the entire zoom range, the lens also incorporates Power O.I.S. to keep unwanted shaking under control and ensure pictures look crisp and clear.
The LEICA DG VARIO-ELMAR 100-400mm lens is also suited to a variety of photographic styles – with nine diaphragm blades providing a circular aperture to produce a smooth and beautiful bokeh, the aesthetic blur produced in out-of-focus parts of an image.
Smaller and lighter than other Telephoto-Zoom lenses
When compared with conventional super telephoto DSLR lenses, the latest addition to the LUMIX G line up offers outstanding mobility – perfect if you’re travelling and don’t want to pack too much. The lens also boasts a durable, gapless construction so you no longer have to worry about unwanted dust or light rain damaging your equipment.
In addition to the lens’ practical size and weight, a compact, two-part tripod mount has been incorporated to enable faster conversion between landscape and portrait orientation.
While conveniently and speedily turning to the 90° angle, the levers for Focus Limiting, Power O.I.S. and the manual focus switch do not move when you turn the lens so they remain conveniently right at your fingertips.
The lens also incorporates an integrated, hideaway hood to help capture that perfect shot, without having to worry about sun glare.
Stunning 4K video capability
Panasonic’s new LEICA DG VARIO-ELMAR 100-400mm lens is perfectly suited for 4K video recording ensuring the best contrast and colors. Furthermore the Telephoto-Zoom incorporates Panasonic’s high speed and precise 240 fps AF-motor. Due to the modern design, filming can also be conducted silently, so you can get up close to the subject without drawing attention.
As well as high resolution video, the lens’ 4K capability also enables you to take photos like never before. Panasonic’s 4K Photo function – found on LUMIX G cameras including the LUMIX DMC-GX8 – lets the user extract an 8-megapixel still from 4K video (30fps) easily right on the camera’s screen with a simple fingertip touch.
• Longest focal length for Micro Four Thirds
• Compatible with Dual Image Stabilization
• 240fps AF Drive
• Zoom ring lock
• Weather Sealing
• Integrated Quick Shifting Tripod Mount
• Integrated shift-away lens-hood