Press release from Ricoh Imaging Canada
RICOH IMAGING CANADA INC. is pleased to announce the introduction of five new HD PENTAX-DA Limited interchangeable lenses designed for use with PENTAX K-mount digital SLR cameras — the HD PENTAX-DA 15mm F4 ED AL Limited, HD PENTAX-DA 21mm F3.2 AL Limited, HD PENTAX-DA 35mm F2.8 Macro Limited, HD PENTAX-DA 40mm F2.8 Limited and HD-PENTAX DA 70mm F2.4 Limited. These new lenses inherit the distinctive visual description and premium appearance of the acclaimed PENTAX Limited Lens series, while adding the state-of-the-art HD coating and a round-shaped diaphragm, to deliver even higher digital imaging performance in combination with a K-mount camera body.
Developed based on the PENTAX Limited Lens series — renowned for the meticulous finish in every detail from the outstanding image rendition to the high-quality, hand-machined aluminum body — the HD PENTAX-DA Limited lenses feature treatments of both SP (Super Protect) coating and the PENTAX-original high-grade multi-layer HD (High Definition) coating, which assures much higher light transmittance than conventional multi-layer coatings delivering sharp, clear images with significantly reduced flare and ghosting, even under demanding, backlit conditions. They also feature a completely round-shaped diaphragm to produce a natural, beautiful bokeh (out-of-focus) effect in the foreground and background.
The HD PENTAX-DA Limited Lens series, available in a choice of black or silver, will be available in Canada October 2013 at the following suggested retail prices:
– HD PENTAX-DA 40mm F2.8 Limited- $549.99
– HD PENTAX-DA 15mm F4 ED AL Limited- $699.99
– HD PENTAX-DA 21mm F3.2 AL Limited- $699.99
– HD PENTAX-DA 35mm F2.8 Macro Limited- $749.99
– HD PENTAX-DA 70mm F2.4 Limited- $749.99